Lyft’s New App Creates Positive Change for Passengers and Cities
We believe cities should be built around people, not cars, and we’re constantly working to make our vision a reality.
Today, we’re announcing a new version of the Lyft app that improves shared rides, integrates directly with cities and transit agencies, and simplifies our passengers’ overall experience. Combining product design with local-government-led city planning is an important step forward, and a first in the rideshare industry.
Improving people’s lives with the world’s best transportation isn’t just Lyft’s mission — it’s co-founders John Zimmer and Logan Green’s life work.
Logan grew up in LA stuck in traffic, and while attending UCSB, was the youngest-ever member of the Santa Barbara City Council’s Metropolitan Transit District’s Board of Directors. On the East Coast, John attended Cornell’s Hotel School. During his senior year, he took an urban planning course, “Green Cities,” led by Dr. Robert Young. The class opened his eyes to the fact that cars are used just 4% of the time, but cost the average American more than $9,000 a year to operate. Earlier this year, John honored his friend and mentor by announcing Lyft’s Carbon Neutral program.
Sharing the ride
The continued growth of shared rides brings massive benefits to our communities — more shared rides means fewer cars on the road, and less congestion. That’s why Line rides will now be part of a larger ride type called Lyft Shared rides. We’ve set a goal to make Shared rides account for 50% of all trips on the Lyft platform by the end of 2020. Passengers already select Shared rides more than 30% of the time in markets where they’re available. And with the new version of the app, we’ve seen up to a 5% increase in Shared rides.
Integrating with public transit
The new version of the app integrates directly with public transit to help solve some of the biggest transportation challenges: providing late-night service, filling first-mile and last-mile gaps, providing access to transportation deserts, and delivering on-demand paratransit solutions. We’ve partnered with many transit agencies before, and we’re excited to take our partnerships to the next level.
We now have transit partnerships with more than 25 cities and counties across the US. The first two integrations with the app are coming to Marin County and Santa Monica, California through partnerships with the Transportation Authority of Marin and the Big Blue Bus in Santa Monica.
“Transportation today is being transformed by technology. Lyft is at the forefront of this transformation proving that if you make alternatives to driving yourself as convenient and reliable as possible, people will use it. I'm thrilled to see Lyft bring transit into their app to complement transit systems and give people even more options to get around without use of their own vehicle — the key to reducing traffic congestion,” said Mary E. Peters, former US Secretary of Transportation.
Simplifying your experience
The new version of the Lyft app starts by asking where you're going and then quickly provides the best ride options. By making price and time comparison clear, it's easy to find the best choice for you. We've also added a "one tap to ride" feature so you can quickly request your most frequent ride types and destinations.
To help reduce congestion, you’ll also start to see more practical pickup and drop-off spots in heavily trafficked areas, like Valencia Street in San Francisco. Earlier this year, we partnered with local officials to test a Valencia Street experience that diverted over 20,000 pickups to side streets where it’s safer for drivers to stop. We’ll be rolling out similar programs across our markets.
Improve our cities
When we share the ride — on Lyft or public transit — we play a major role in making our cities more livable. We’re always looking for public sector partners to join us with direct integration into the Lyft app, and in collaborating to improve transportation for our communities.
Our redesigned app is now live for millions and will be rolled out by the end of next month.